Be the best dressed at Wimbledon 2024...
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If you're lucky enough to have tickets for Wimbledon this year (We are very jealous of you!), make the most of it by dressing up for the occasion!Â
Embrace a classic, elegant, and smart-casual dress code, keeping in mind the event's traditional and prestigious nature. But don't be boring!!
Koy incorporates unique Kenyan patterns and elements, adding a distinctive and fun touch of colour to your outfit while still adhering to the traditional aesthetic of Wimbledon.
We have a variety of styles that are perfect for a day out at the Tennis, in the sun, glass of the finest British Pimms in hand, you know the drill!
We have put together some style ideas for you below, enjoy!
Linen Blend Suits:

A linen suit provides a sophisticated yet relaxed look, aligning well with Wimbledon’s smart-casual dress code. Linen is a lightweight and breathable fabric, making it ideal for an outdoor summer event.
Chinos, Linen Shirt & Blazer/Gilet:
Consider wearing a pair of well-fitted chinos with a linen shirt, topped of with a lightweight blazer or a gilet for a touch of formality.
Linen Shirts:
Aim for a balance between comfort and style to enjoy the event without any discomfort. You can't go wrong with a linen shirt and chinos!
Short-Sleeve Linen Shirt & Trousers:
A short-sleeve shirt may seem less formal, but when paired with an elegantly tailored pair of linen trousers, suddenly you are smart-casual again, being the most comfortable yet sophisticated spectator!
Show Your Stripes:
A well tailored striped blazer combines a touch of classic British style with a modern twist, making it a fashionable and appropriate choice for the event. A striped blazer can help you stand out in a crowd with its stylish and eye-catching pattern.